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Atlantic City Calling At Super DIRT Week For Area Auto ‘Hard Luck’ Driver

Weedsport, NYSeptember 29, 2008 – By Tom Skibinski, DIRTcar Racing NorthEast PR Director

Bad luck can sometimes turn into good fortune, especially at Super DIRT Week in Syracuse when the “Hard Luck” Award means a weekend for two in Atlantic City, NJ courtesy of Area Auto Racing News. The “Hard Luck” Award winner, chosen by members of Area Auto Racing News on hand covering the events, will receive a deluxe weekend in the gambling town on January 16-17, 2009 to attend the huge weekend featuring the 24th annual Motorsports show by day and live Indoor Race at night.

The plush Atlantic City Convention Center is the home of the Motorsports show by day with over 250,000 square feet of nothing but auto racing presented. At night the roar of the engines fill Boardwalk Hall, located just four blocks from the convention center. Three-Quarter Midgets and 600cc Micro-Sprints are the headline division with many top northeast stars from many different divisions competing.

The 2008 SDW Big-block Hard Luck Award winner will receive two tickets and pit passes to both events along with two nights (Fri-Sat) luxury hotel accommodations at the Atlantic City Sheraton which is attached to the Convention Center, plus $200 in spending money.

This special prize package will be given to the driver suffering the worst luck attempting to qualifying for the 37th Rite Aid 200 Championship for Advance Auto Parts Big-Block Modifieds as determined by the Area Auto staff members in attendance. Last year’s winner of the AARN Hard Luck Award was Matt Sheppard.

Area Auto Racing News will once again have a special tent set up on the infield tunnel road where fans can pick-up a free copy of the current edition with many special Super DIRT Week stories inside. A special subscription price will be offered at the tent with a free t-shirt given as a bonus to those that sign up at the event. The lovely Ms. Motorsports 2008, Tiffany Skias, will attend on Friday, Saturday and Sunday to greet fans and sign autographs. On Saturday at 12:30 at the tent, she’ll participate in an annual Super DIRT Week tradition where the current Ms. Motosports poses with a race car in a bikini! It’s a don’t miss event, with or without your camera.

Headquartered in Roanoke, Va., Advance Auto Parts, a leading automotive aftermarket retailer of parts, accessories, batteries, and maintenance items in the United States, serves both the do-it-yourself and professional installer markets As of April 19, 2008, the Company operated 3,291 stores in 40 states, Puerto Rico, and the Virgin Islands. Additional information about the Company, employment opportunities, customer services, and on-line shopping for parts and accessories can be found on the Company’s web site at www.advanceautoparts.com.

The Advance Auto Parts Super DIRTcar Series for Big-Block Modifieds is brought to fans across the Northeast by several sponsors and partners, including series sponsors Advance Auto Parts, Hoosier Racing Tire and Sunoco Race Fuels. Promotional partners include AMB i.t., Rite Aid Corporation and the University of Northwestern Ohio and the contingency sponsors are Bert Transmission, Bicknell Racing Products, Bilstein Shocks, Brodix Cylinder Heads, Crane Cams, Integra Shocks, MSD Ignitions, Motorsports Safety Systems, Penske Shocks and Wrisco Industries.